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January 29, 2013
By: Sueli Ortega
Correspondent
Jequiti Cosmeticos will invest $104 million in marketing, technology information, and innovation this year. The company will also open two distribution centers in 2012. “The growth of income of the C and D classes (middle class) is an important factor in this investments, which is supported in our company through the quality of our products and services and brand innovation,” said Lasar do Carmo Jr., president of Jequiti Cosmetics. According to do Carmo, the company ended 2011 with 1...
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